How to Create Eye-Catching Magnetic Signs for Trucks
Custom-printed magnetic signs for trucks and other vehicles have always been amazingly effective marketing tools. These signs are magnetic, so they’re easily removable. They’re also highly durable. Brand leaders can re-use their custom magnetic truck signs several times over several years.
- The leading sellers of custom magnetic truck signs also make these products waterproof and fade-resistant. That means you can drive around your company truck in all weather conditions without worrying about these signs.
- Available in almost any size/shape, these made-to-order advertising signs don’t cause any damage to the vehicle’s bodywork.
- Plus, unlike other outdoor ads, the process of using custom magnetic truck signs as advertising tools is relatively simple. Normally, brand leaders have to take permission from various organizations to set up outdoor billboard ads or large posters. These discussions take time.
On the other hand, any business owner can use custom magnetic truck signs as advertising tools. As long as they register their company trucks as “commercial vehicles,” they’re free to install any signs on them.
However, merely covering your company trucks with custom-printed magnetic signs won’t guarantee your company’s marketing success. To create a successful truck marketing campaign, you need to create high-quality and eye-catching custom magnetic truck signs. Don’t worry; creating these signs is not hard. Here’s a simple guide –
Select Your Target Audience
Before even ordering your custom magnetic truck signs, make sure to have a clear target audience in mind. Who do you want to send your marketing messages to? Don’t say, everyone. Pick a specific target audience group. Then, focus on customizing the custom magnetic truck signs for them.
For instance, if your brand targets teens aged 12-16, using colorful custom magnetic truck signs is very important. If your truck advertising campaign targets older folk, use milder colors and simper design elements. Having a set target audience in mind before launching the truck marketing campaign is very important.
Address Audience Pain Points
You probably see hundreds of outdoor billboard ads every month. Which ones do you remember? Probably the ones that had relatable messages. Your custom magnetic truck signs must feature similar, user-friendly messages if they are to catch the masses’ attention. Use short and concise sentences addressing a typical pain point of your target audience members.
Inform your target customers that you’re aware of their needs and doing your best to address them. When more people see such positive messages, your brand’s perceived value will improve significantly.
Before designing your custom magnetic signs, list down your company’s unique selling points. Then, list down the key brand design elements of your company (logo, typographical elements, images, etc.) Make sure to incorporate these details into your custom magnetic signs.
Print the unique selling points of your company in big, bold, and clear fonts. The overall design of your custom truck signs should complement your brand’s existing style.
Use these design guidelines to custom-create high-quality magnetic signs for your trucks. Find a company that specializes in manufacturing customizable magnetic signs and get started!
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